Thursday, June 6, 2013

Bad marketing

So the bold letters say "Father's day sale"

Below it says "Any man can be a father but it takes someone special to be a dad."

Why not call your sale "dad's day", or change the unattributed quote to match your sale?

It's just a mediocre male parental figure sale as its marketed now.

Still looking at the deals though.
I'll ignore my kids while I browse just to make sure I qualify for the sale.
 

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